From a young age, I found that creativity came naturally to me. I started drawing mermaids in paint on my grandmother’s computer, and from that moment, I knew exactly what I wanted to do for the rest of my life: design.

I studied Industrial Design (product development and manufacturing), which equipped me with foundational skills crucial to my development as a designer. By exploring functionality, ergonomics, 3D modeling, and more, I discovered that good design is a delicate balance between functionality and aesthetics. I firmly believe that design should be simple, memorable, and above all, usable—not just pretty.

I earned a master’s degree in International Marketing, which taught me how to connect people with products, services, and experiences.

For nearly three years, I’ve been working at Keller Williams Realty, reimagining and elevating design in the real estate industry. This experience has helped me become a more versatile designer, allowing me to explore various creative areas such as events, web, social media, and branding.

Before that, I spent around seven years at a consulting firm, where I immersed myself in presentation and data & information design. This role introduced me to a different side of design: a more analytical and technical one, significantly shaping the designer I am today.

For over 12 years, I have been dedicated to solving problems and creating outstanding visual experiences, drawing on my expertise in industrial design, graphic design, marketing, and art. My journey is one of constant learning and discovery, often exploring beyond graphics into other areas of design, such as interiors. Design is my life, and I am all about it every day, all day.

Analilia Morales